At the core of OBE as a networking group is the power of referrals. Our members act as each other’s extended sales force, actively listening for opportunities to recommend one another to potential clients and contacts. With trust built through regular interaction and a shared commitment to excellence, referrals flow naturally and frequently. Members are encouraged to stay mindful throughout the week, knowing that every conversation can lead to a valuable referral. This system has led to strong business growth, new client relationships, and a lasting impact for businesses of all sizes in West Kelowna and Kelowna.